How to Become a Successful Gaming EntrepreneurThe doors are open for more people to monetize enthusiasm surrounding this $150 billion industry.

ByAndrew Medal

Opinions expressed by Entrepreneur contributors are their own.

gorodenkoff | Getty Images

Tech is obscuring the lines between the dream world and real world. As Morpheus explains to Neo in the 1999 filmThe Matrix, what's real is "simply electrical signals interpreted by your brain."Gamersplay an average of seven hours each week, according to a 2019reportby Limelight Networks, and they spend even more time on Twitch and YouTube watching their peers. Games versus schoolwork? No contest. Video games are far more thrilling than algebra.

Players increasingly move forth in their real-world lives viewing adversity as mere gamified challenges to be overcome (and score points from). So long as developers have the budget to code a fictitious activity into a game, a universe of fancy avatars makes anything possible. And in turn, the doors are opening for entrepreneurs to monetize people's enthusiasm for video games and virtual-reality experiences. Here are some examples of how you can ahead of the curve.

Related:5 Exciting Innovations in Gaming

Business Opportunities for Gaming Entrepreneurs

The market for renting office space and large properties to esports events is growing 14 percent annually, while companies likeTeslaare taking advantage of integration and making games available on their vehicles's large touch screens.

Innovators can also build more robust hardware, such as headsets, consoles and gamepads. Consider thatFacebook bought Oculus VRyears ago, which showed how Big Tech was serious about improving the user experience in digital environments. That sale created a surge of momentum in AI/AR, which hasn't let up since.

Entrepreneurs can also introduce advances in mobile gaming, including 5G, AI-powered coaching and in-game advertisements. With gamers rapt in their world of fantasy, attention spans are extremely monetizable. The future can indeed be a digital one (a laReady Player One) in which coupons for Coca-Cola or McDonald's can suddenly appear next to Super Mario on your front porch.

But entrepreneurs should keep an extremely open mind. Those who build better mousetraps have potential markets beyond video games. These same contraptions and software can have applications in fields as diverse as training, education, healthcare and the military.

Virtual and Augmented Reality

With profits expected to billion toreach $300 billionby 2025, there are two particuarly promising areas within the gaming industry. One is virtual reality (VR), which allows players to experience gaming action from a first-person perspective. Entrepreneurs can create a more immersive journey by innovating better headsets, hand controllers, sensor-equipped gloves and other equipment.

And a second area is augmented reality (AR), which blends visuals and audio into the user's surrounding environment. It's AR that literally blurs the line between digital fiction and the real world.Captive是一个公司抓住时机通过创建一个吗ugmented world that allows you to earn real prizes. There's a scavenger hunt AR game paired with blockchain and real gift rewards (like a signed LeBron James shoe). The application helps drive real business traffic to brick and mortar shops via the scavenger hunt, while providing a unique experiential component that helps create brand loyalty.

According to Hardik Shah, a writer forgaming site Gamasutra.com, "The business potential along with the exciting new technology will gain the focus of game developers towards experimenting with VR game development. Mobile game development especially will be majorly impacted by AR."

Related:How Online Gaming Can Improve Your Entrepreneurial Skills

Cross-Platform and Open-Source Development

The complexity and high cost of game development have led to a key trend: cross-platform access and a collaborative approach. Developers are gradually moving away from silos, or making a game available on a single platform. That can limit monetization, whereas multiple platforms create access for a wider audience. Secondly, open-source projects allow ventures to leverage the talent pool of a larger global community.

Gamers play on a diversity of devices: consoles, PCs, tablets, smartphones, etc. And they're also beginning to play on blockchain-powered platforms. In the case ofBetProtocol, developers and entrepreneurs can launch their own gaming platform in minutes, as well as integrate cryptocurrency capabilities. This type of innovation lowers barriers to entry. Moreover, tokenization introduces financial incentives that didn't exist a generation ago.

Finally, there's 5G gaming. The ultra-wideband network makes the internet extremely fast, and that will significantly improve the user experience when it comes to aspects such as quality graphics for mobile gamers who play on the cloud.

在今年的超级碗,Verizon brought an immersive 5G experience to football fans all over the city, not just Hard Rock Stadium. As Audrey Conklinof FoxBusinesswrites, 5G brings "faster internet service, better video quality and more advanced app capabilities. Tech experts expect 5G to play a large role in AI such as self-driving cars that can't operate on 4G networks."

In short, gaming entrepreneurs can achieve their American Dream by making fantasy worlds as realistic as the physical environment. To re-invokeThe Matrix, Agent Smith would have been … proud?

Wavy Line
Andrew Medal

Entrepreneur Leadership Network Writer

Entrepreneur & Angel Investor

Andrew Medalis the founder ofThe Paper Chase, which is a bi-weekly newsletter. He is an entrepreneur and angel investor.

Editor's Pick

Related Topics

Money & Finance

Want to Become a Millionaire? Follow Warren Buffett's 4 Rules.

Too many entrepreneurs are counting too heavily on a company exit for their eventual 'win.' Do this instead.

Business Solutions

Learn to Program an AI Chatbot for Your Business in This $30 Course

Get back-to-school savings on this AI coding course.

Growing a Business

We're Now Finding Out The Damaging Results of The Mandated Return to Office — And It's Worse Than We Thought.

Companies knew the mandated return to the office would cause some attrition, however, they were not prepared for the serious problems that would present.

Business News

Netflix is Hiring an AI-Focused Role—and the Starting Salary is up to $900,000

The streaming giant is looking for a leader in its machine learning department.

Data & Recovery

Get 1TB of Cloud Storage for Life for $119.97 With This Back-to-School Sale

This 1TB Cloud Storage Solution Is Only $119.97 for Back to School

Business Ideas

55 Small Business Ideas to Start in 2023

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2023.