How Remote Work Presents New Data-Driven Business Opportunities in Latin AmericaAs Latin American businesses increasingly come online, here's a look at some of the biggest opportunities to keep an eye on.
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Over the past few years, consumers in Latin America have shifted to buying online due to a rise in internet access and smartphone usage. By 2025,79 percentof all mobile connections in Latin America are expected to be via smartphones. From 2016-2018, the region was the fastest growing in the world for Uber, Netflix, and Airbnb, according to a white paper byDHLand the Panama Ministry of Commerce. The global health crisis is now accelerating this digital transformation on an unprecedented scale. Over the past few months, more consumers have shifted their shopping and payment behaviors towards online channels, and companies are investing heavily in digital infrastructure to support the demand.
Related: Mark Your Calendars: The Key to Latin American Ecommerce Is Knowing the Right Dates
