Entrepreneur Plus - Short White
For Subscribers

Go-It-Alone BusinessesThink your biz will never succeed if you go it alone? Think again.

ByApril Y. Pennington

Opinions expressed by Entrepreneur contributors are their own.

There's no time like the present to start a business. And according to Bruce Judson, senior faculty fellow at the Yale School of Management in New Haven, Connecticut, it's easier than ever to start a substantial business with your army of one. Judson, who wroteGo It Alone: The Secret to Building a Successful Business on Your Own--available atwww.brucejudson.com--points to technology as the main reason people can do it so easily.

"Many easy-to-use services on the internet are designed for startup businesses," says Judson, an entrepreneur himself. Because so many services are relatively inexpensive and based on monthly fees, you can "leverage your talents and time in ways that were impossible before." Outsource what you can, and concentrate on what you do best.

Continue reading this article — and all of our other premium content with Entrepreneur+

Join the internet’s leading entrepreneur community! With your subscription you’ll get:

  • Unlimited access, including premium content
  • No ads
  • Subscription to狗万官方magazine
  • Four free e-books a year
  • Subscriber-only events with our experts

Editor's Pick

Related Topics

Business News

Netflix is Hiring an AI-Focused Role—and the Starting Salary is up to $900,000

The streaming giant is looking for a leader in its machine learning department.

Science & Technology

This Is the New ChatGPT Trend That Will Enhance Your Business

ChatGPT plugins are becoming the new cool trend among entrepreneurs to enhance their businesses and engage more customers. Here are some insights into how they're impacting business enterprises, along with some potential risks that may accompany the benefits.

Living

How to Start a 'Million Dollar' Morning Routine

Restructure your morning with a few simple steps that may help to amplify your energy.

Business News

McDonald's Is Launching a Spinoff Restaurant Chain Based on a Beloved, Blast-From-the-Past Mascot

The company saw a lot of success with another former mascot, Grimace, in June.