Entrepreneur Plus - Short White
For Subscribers

Law & PretzelsA title like that might not make for a very exciting TV show, but it's this ex-lawyer's life story.

ByDevlin Smith

Opinions expressed by Entrepreneur contributors are their own.

"I guess I was dissatisfied with the profession and mypractice, and was looking for something else to do, something morerewarding than being an attorney." Such was the mindset ofHarry Rieck more than six years ago, when he decided to leave thelegal world and start a business.

Through his brother-in-law, Rieck secured a retail space atSawgrass Mills mall in Fort Lauderdale, Florida. "The locationsuited itself for a snack-food-type franchise," he explains.With the right space and purpose in mind, Rieck researched varioussnack-food niches before settling on pretzels and then on AuntieAnne's.

Continue reading this article — and all of our other premium content with Entrepreneur+

Join the internet’s leading entrepreneur community! With your subscription you’ll get:

  • Access to all of our premium content and an ad-free experience
  • Entrepr免费订阅eneur Magazine
  • Four free e-books a year and 20% off everything from our bookstore
  • Exclusive events with business celebrities and successful entrepreneurs

Related Topics

Business News

Desperate to Get Employees Back Into the Office, Companies Experiment With New Tactics

Many Americans simply aren't interested in resuming a traditional 9-to-5.

领导

These Outdated Habits Are Leading to Workplace Inefficiencies And Taking a Toll on Your Productivity

No wonder companies are having trouble collaborating effectively digitally.

Business News

'The Actual Most Magical Place on Earth': Disney Employee Reveals Secret Discount Store Only Available to Disney Cast Members

The store is called Cast Connection and Property Control, and it's located in Orlando, Florida.

Growing a Business

Statistical Significance: Here Are Some Examples, Types and More

Unravel statistical significance: examples, types and its pivotal role in research and informed decisions. Boost your data literacy today.

Business News

Gen Zers Are Bragging About Making Upwards of $3 Million as Amazon Sellers. Is It Really That Easy?

Before you start a business on the popular online marketplace, keep these three points in mind.

Marketing

Stay Ahead of the Competition and Revolutionize Your Business With This Content Strategy

Discover how intent-driven content strategies can revolutionize your business by understanding and addressing your target audience's needs effectively.