Elon Musk's 'Burnt Hair' Perfume, Which Saw $1 Million in Sales in Just a Few Hours, Is Sold Out麝香认为这是他卖一些……麝香。和it's not the first time the billionaire has capitalized on controversy.
ByAmanda Breen•Originally published
Elon Musk,SpaceXfounder andTeslaCEO, has a knack for stirring up controversy — and capitalizing on it.
In September, the billionaire launched a Cyberwhistle, acknowledging the fallout from his botchedTwitter deal, and, earlier this week, he unveiled his latest apparent joke product: "Burnt Hair" perfume.
The finest fragrance on Earth!https://t.co/ohjWxNX5ZCpic.twitter.com/0J1lmREOBS
— Elon Musk (@elonmusk)October 11, 2022
Muskstated in a previous Tweet that the Boring Co., the businessman's tunneling company, would put out a scent for men to make them "Stand out in a crowd!" and "Get noticed as [they] walk through the airport!"
Related:Elon Musk Launches Product Poking Fun at Twitter Controversy
"Burnt Hair," a scent for men by Singed, priced at $100 per bottle, has already sold 10,000 units, per a follow-up Tweet from Musk. He changed his Twitter bio to "Perfume Salesman" and wrote that he "Can't wait for media stories tomorrow about $1M of Burnt Hair sold."
"Burnt Hair" sold out on October 18, per a Tweet from the billionaire.
Back in 2018, Musk's Boring Co.released a limited line of 20,000 flamethrowersto raise $10 million for its tunnel-building tests.
The billionairehas also released a couple of products hitting back at investors who express doubts about his car company:Tesla Tequilariffing on an April Fool's gag and a pair ofsatin shortspoking fun at short sellers.
Related:Tesla Billionaire Elon Musk's Demanding Daily Routine
Tesla Inc. is down 56% year over year.
