Are You an Investor? Get Ready for the 'Going Public' Series.
A groundbreaking interactive series featuring companies that are letting viewers Click-to-Invest while they watch.
ByTodd Goldberg and Darren Marble•Originally published
When a company goes public, the average investor generally can't invest before the company makes an IPO. That's often reserved for institutional investors or angels, or the people who invest through institutions like VCs — leaving the everyday American to invest afterwards. But that's about to change — thanks to the regulations behind a groundbreaking new show debuting on Entrepreneur.com on January 18. Watch the world premiere trailer byclicking here!
Going Public®is the first interactive series where viewers canClick-to-Investin featured deals while they watch. This series follows the stories of entrepreneurs on their capital raising journey as they launch their public offerings. Combining elements of popular show formats like Shark Tank and American Idol, the viewer can now play an active role by deciding whether to invest while they watch.
The companies featured onGoing Publicwill actually launch live investment campaigns and give viewers access to the deals. This means that if you watch the show and believe in one of the entrepreneurs you see, you can participate in their public offering. Regulation A offerings are public offerings, made in accordance with an exemption from SEC registration. Securities offered this way aren't publicly-traded securities, though, which means investors will not be able to sell them on a stock exchange and may have to hold them for a long period. The companies making Regulation A offerings may never become publicly-traded companies.
莫re About the Show
Going Publicis the brainchild ofTodd M. GoldbergandDarren Marble, co-founders of Crush Capital, Inc., a pioneering new entertainment company operating at the intersection of fintech and capital markets. The show is being produced by Emmy-nominated studio INE Entertainment, whose previous reality-show credits includeThe Biggest LoserandMasterChef.
Companies on the show will utilize a capital raising tool known as Regulation A, made possible by the JOBS Act of 2012. This is what enables regular viewers to invest in their public offerings.
Regulation A+ or "Reg. A+" is a securities registration exemption that allows companies to raise up to $75 million, and market their deal broadly, and permits anyone over the age of 18 globally to legally invest.
Season 1 of Going Public will follow four companies who will be offering real-time investment opportunities to the viewers. That's one of the reasons we partnered with Entrepreneur.com. The stars of this show are the diverse cast of entrepreneurs themselves.Going Publicchronicles their journey as they launch their public offerings to viewers who can now Click-to-Invest, while they watch.
Television viewers aren't new to interactive shows. FromAmerican IdoltoBig Brother, where the fate of a contestant or cast member rests with the audience, viewers have enjoyed playing a role in the outcome of these shows. That's one of the main reasons why you won't see Going Public on broadcast television. The uniqueness of the real-time opportunity is a key disruptor of this older television format. American Idol pioneered "Text-to-Vote," andGoing Publicis pioneering "Click-to-Invest" in this high-caliber, business-entertainment meets capital-markets series.
Who You'll See
The show's first season is hosted byLauren Simmons, the youngest-ever female trader on the floor of the New York Stock Exchange and only the second Black woman to have ever held such a role.
The entrepreneurs featured on the show includeTREBEL, whose mission is to bring premium music to five billion consumers for free;PROVEN Skincare, which is revolutionizing skincare with personalization, big data, and AI;Hammitt, an emerging player in the prestige handbag market, andNGT Academy,他的目标是# 1网络安全培训计划tform. Their mission is to get their students into cyber and network security jobs within months rather than years of traditional education. Each company is attempting to capture a share of extremely competitive industries where there are few dominant players.
Throughout the show, the featured entrepreneurs will meet with mentors who provide them with tough love and priceless leadership advice. These people includeJeff Hoffman, Chair of the Global Entrepreneurship Network (GEN) and Executive Producer ofGoing Public;Jaime Schmidtof Schmidt Naturals; andJosh Snowof Snow Oral Care.
看Going Public, just visit Entrepreneur.com on January 18. Watch the world premiere trailer byclicking here!
Hammitt Offering Circularhere.
PROVEN Offering Circularhere.
TREBEL Offering Circularhere.
NGT Academy Offering CIrcularhere.
