Naveen Rajdev
Chief Marketing Officer, Wipro
Naveen Rajdev is the chief marketing officer forWipro, a global information technology, consulting and outsourcing company headquartered in Bengaluru, India. Rajdev manages the global marketing team, which implements all brand initiatives. He believes that powerful technology brands are built on human principles and has been moving Wipro toward becoming a more digital and people-centric brand, leading the foundation of what he calls the “B2i” (business to individuals) future.
Latest
Science & Technology
Rethinking Chatbots: They're Not Just for Customers
Chatbots and digital assistants benefit a business's internal communications and decision-making, too.
Growing a Business
他们永远是皇室成员:Treatin 3步骤g Customers Right
Aiming for just 'good' or 'average' customer service? You may as well route potential customers directly to your competitors.
More Authors You Might Like
-
Amanda Breen
Features Writer
-
Emily Rella
Senior News Writer
-
Madeline Garfinkle
News Writer
-
Tim Madden
CEO of Executive Career Upgrades
-
Cheryl Snapp Conner
CEO of SnappConner PR
-
Jonathan Small
Editor in Chief of Green Entrepreneur
-
Entrepreneur Staff
Editor