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Branding
Branding Lessons From the Presidential Conventions
Marketing is a spectator sport, which makes it easy to learn from the political arena.
Marketing
Can There Be Plagiarism In Marketing?
Truly unique ideas are all but impossible but you make any idea your own by putting your brand's spin on it.
Marketing
Pokemon Go: You Don't Have to be a Gamer to Get into the Game
Marketing is a spectator sport and it's important to learn what other brands are doing in the marketplace.
Marketing
Study the Data But Then Trust Your Gut
Data drives marketing but intuition, experience and judgment are what makes sense of the data.
Thought Leaders
The Founders' 5 Timeless Lessons for Entrepreneurs
We live in a nation that celebrates small business and encourages people to create an idea and make it their own.