Allison McCartney

Editor and Freelance Designer

Allison McCartney is an editor at the PBS NewsHour focused on education and informational graphics and a freelance designer in theVisual.lymarketplace.

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Business News

How to Create a Standout Social-Media Profile

Here are a few guidelines on making the most of the limited customizable options provided by social networking platforms.

Business News

Here's How to Talk to Graphic Designers

While it's easy to blame an unsatisfying final product on the designer, it's up to the client to communicate effectively, give their designer all the tools they need to succeed and ensure that the best product is delivered.

Business News

Overcoming the Challenges of Data Analytics

When used correctly, analytics can reveal insights about content and websites that are otherwise invisible. But analytics often create a lot of noise with no obvious message, turning a tool that is intended to clarify user experience into a confusing mess of numbers.

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