Small Businesses Are Now Hiring Apprentices. Should You?The old plumber and electrician trainee model has been reimagined for the new world -- and could be exactly what a startup needs.
This story appears in theMarch 2020issue of狗万官方.Subscribe »
菲奥娜麦克杜格尔从没想过她会雇用一个apprentice. The practice was common in her native Australia, but as a principal at the marketing companyOneWorld Communicationsin San Francisco, she had no time. Plus, here in the U.S., the concept of it seemed like it was for…electricians? Plumbers? Certainly not her.
But in 2017, she was invited to an unusual roundtable series with other local businesspeople. It was organized by the city of San Francisco to help them develop an apprenticeship program — which is to say, paying a potential employee to work part-time while also providing on-the-job training and education. McDougall came away thinking it could work for her.
"Small businesseshave limited resources," she says. "You wear many hats, and we expect people to be specialized but nimble and resourceful." So whynottrain someone specifically for the role? About a year after the roundtables, the city started distributing small grants to help companies hire apprentices. McDougall's firm received one: $2,500 to pay for her time to manage the apprentice, plus tuition for outside training costs. The goal was to fill a digital marketing position.