McDonald's Opens Near the VaticanThe Church leadership isn't exactly a fan of the new Golden Arches location.

ByNina Zipkin

Tiziana Fabi
A sign showing the direction of a McDonald restaurant is seen with the cupola of St Peter's basilica in the background, on January 3, 2017 in Rome.

You have to hand it to McDonald's. Its global brand efforts truly know no bounds. The franchise is even willing to run afoul of one of the world's most prominent religious institutions: the Catholic Church.

Last week, the Golden Arches openeda new location在梵蒂冈城——在我的建筑s owned by the Vatican. After touring St. Peter's Basilica, tourists can take in more sacred sights with Big Macs in hand.

Related:McDonald's Is Finally Catching Up to Other Fast Food Chains in One Big Way

The move displeased Roman Catholic Church leadership. In October, a cardinal named Elio Sgreccia toldLa Repubblicathat the restaurant chain's presence in the area would be "a disgrace," asserting that the building would be better used to aid the less fortunate. He expressed distaste for the food, too, considering it an affront to the region's "culinary tradition."

But McDonald's soon won't be the only restaurant chain near the Vatican. A Hard Rock Cafe location was approved recently as well, according toDW. Before long, the area around St. Peter's Square might start to look a little like the Las Vegas strip.

Nina Zipkin

Entrepreneur Staff

Staff Writer. Covers leadership, media, technology and culture.

Nina Zipkin is a staff writer at Entrepreneur.com. She frequently covers leadership, media, tech, startups, culture and workplace trends.

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