How do you franchise your own business?

ByMark Siebert

Opinions expressed by Entrepreneur contributors are their own.

How do you franchise your own business?
Franchising a business involves a number of complex issues, including the development of a sound business plan, legal documents, quality control mechanisms and Operations Manuals, marketing plans and materials, and sales techniques. Before making the decision, you should first understand the costs, benefits, risks, and steps involved in the process.

Through Entrepreneur.com, the iFranchise Group provides a free video on this subject. It is an hour-long seminar covering these and other relevant issues.
Wavy Line
Mark Siebert

Entrepreneur Leadership Network VIP

Franchise Consultant for Start-Up and Established Franchisors

Mark Siebert is the author ofThe Franchisee Handbook(Entrepreneur Press, 2019) and the CEO of theiFranchise Group, a franchise consulting organization since 1998. He is an expert in evaluating company franchisability, structuring franchise offerings, and developing franchise programs domestically and internationally. Siebert has personally assisted more than 30 Fortune 2000 companies and more that 500 startup franchisors. His bookFranchise Your Business : The Guide to Employing the Greatest Growth Strategy Ever(Entrepreneur Press, 2016) is also available at all book retailers.

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